Why Mobile Food Businesses are The Future
Statistics show that the annual revenue from fast food in the U.S. is around $110 billion. The industry for food has always been and will always be one of the biggest industries in several nations and worldwide. The huge upsurge in the industry came from the invention of online reviews. Before the internet became so important, people would look for reviews from their friends and family before visiting a food place.
Mobile Food Businesses
Just like the internet has had a profound impact on the food businesses around the world, food delivery has had a huge impact too. In fact, food delivery has slowly taken on a new form in the form of mobile food businesses. These involve a moving workstation restaurant that is set up in a van. All you need to do is start a food business now is to find a fast food van for sale get your necessary documents and licenses and you are good to go.
Why Mobile Food Businesses
As easy as it sounds to have mobile food business, as many are the reasons that you should invest in one. Here are the most important advantages that a mobile food business will grant your business:
1. Initial Investment
Compared to an entire store that requires that you buy/rent a physical space and then furnish it with furniture and fixtures and fitting that match your business aim. You also need to ensure that the climate inside is perfect for your customers. On the other hand, all you need to do in your mobile food business is to get your vehicle and renovate it inside to ensure that you have enough space to work and the vehicle can run. The initial investment, therefore, is extremely low.
Furthermore, operational expenses on a restaurant business are lower if you operate a mobile food business rather than one in a physical space.
2. Location Experiments
Another huge issue that restaurants in physical spaces have to grapple with is that have high fixed costs in form of rent (to which they are bound by a contract for a certain period of time) or sunk costs in form of property purchasing. The business cannot ignore these costs and change location very often. As a result, if the business is not getting as much revenue at a certain location, they cannot change to a better location.
However, a mobile food business surely can. This is a huge advantage given that a business can move in an untapped vicinity the moment it finds room and capitalize on market niches like no other. It therefore has perpetual untapped potential.
3. No Hygiene Stigmas
As it turns out the only other businesses that can cater to mobile locations are street hawkers that move around with their stalls. In this way, although they reach out more customers, but given the opportunity those customers would prefer eating at a physically fixed restaurant 9 out of 10 times because they guarantee hygiene. But when it comes to food vans, they have no hygiene stigmas attached to them.
As a result, they can beat the street hawkers at hygiene and at fixed physical restaurants with its mobility. Hence, coming out on top in any sort of circumstances is what running a mobile business really means.
It is not All Rosy
However, coming out on top every time does not necessarily mean that the business will always get more revenue. Being in competition with trendy restaurants means that your mobile business cannot earn margins as high as they do. Therefore, the revenue and profits are lower than what you would find in a stationary restaurant.