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AARHUS, Denmark – The cities of Detroit, Geneva and Frankfurt have one thing in frequent. Every plays host to 3 of the world’s biggest and most prominent auto shows. Producers typically leverage the attention garnered by these worldwide occasions to launch new flagship models that will be the core of their enterprise for the 12 months to return. With a lot at stake, brands like Ford, Bentley and Jaguar Land Rover understand that an audience-partaking show sales space is worthless without camera-prepared, visually gorgeous shows of their new autos. That is why they tap world-class design corporations like Imagination and lighting suppliers like Static Light Firm, that are staffed by experts who perceive the challenges of illuminating a automotive’s smooth curves and metallic sheen in an indoor convention hall. To fulfill those challenges, they rely on HARMAN Martin Skilled’s lights.

At the World Travel Awards ceremony held in December in … Read more